LUCKY PENNY

HELLO!
Jumpstart your business. Wow with your website. I can help.

From online business cards to full-blown e-commerce platforms and everything in between, let's work together to turn your website into a perfect extension of your business.

But your company is more than just a website. It is also, well... a business. You reach and serve customers better than everyone else. Using the power of ethnography, I help small businesses discover the unconscious and taken-for-granted cultural behaviors that shape consumer behavior. These insights become tools to help drive your business forward. Never heard of ethnography? Don't worry; you're not the only one. Let me explain how it can help take your business to the next level.

SERVICES
WEBSITE CONSULTING
Need an objective eye on your current website? For a small fee I'd love to give your site a once-over and provide basic feedback, no strings attached. Of course, I'd appreciate your consideration if you choose to make any changes I suggest, but that's totally up to you. If we work together in the future, all consulting fees will be waived.

Drop me a line, and I'll get right to work!

I also offer more in-depth and long-term site analytics. This can tell you how visitors are finding your site, how they are using it and what they are doing while there.

WEB CODING & PROGRAMMING
Your website needs are unique and every project is different. I'll work with you to find out exactly what you want, what you need, and how we can get it done together.

Seriously, whether you need a simple website, an e-commerce platform, or something in between, I have you covered.

I have experience in the latest web coding and scripting languages (HTML, CSS, JavaScript, JQuery, PHP, Perl, liquid) and a variety of hosting platform APIs (i.e. Shopify, Google Maps, etc.). No matter what your project calls for, I can help bring it to reality (and if I can't, I'll figure it out).

Let's hash things out together.

SEARCH ENGINE OPTIMIZATION & SITE CONTENT MANAGEMENT
Effective websites have two qualities: they are listed highly on search engines and they provide regularly updated content. In a perfect world, these two go hand-in-hand. Let's optimize your site for search engine performance and create the content that will drive search engine success.

Let's develop a plan for your site and create the tools you need to get there.

CONSUMER & BUSINESS ETHNOGRAPHY
Discover how your customers and employees think and behave on a subconscious level. Gain valuable insight into your customers and business. Unlock the power of cultural analysis.

We live in a world of taken for-granted and largely unconscious ideas, beliefs, customs and behaviors effect your customer and employee's decisions in ways they may not even realize. As a cultural anthropologist, it is my job to use ethnography - the systematic study and observation of cultural practices - to discover these hidden aspects of our day-to-day lives to grow your business.

Learn more about how ethnography can help you fine-tune and jump-start your business. If you have any questions, please contact me any time.

PORTFOLIO

PDX NECTAR

Web Coding & Design

FANCY THAT

Web Programming
Consulting

ARTIE'S HARVEST

Web Coding & Design
ABOUT ME
Successful companies have two sides – the day-to-day business and an online presence. Just like two sides of a coin (a lucky penny, to be exact), they are both important but rarely thought about as one. Drawing from my unique background and experience, I help bring these two sides of business together. Holding a PhD in Cultural Anthropology from the University of California, San Diego and a Bachelor’s degree in Computer Science, I help businesses understand and better serve their customers, both in-person and online. Your business can bridge the gaps between culture, business, and technology to help create a more profitable and customer-focused environment.
CONNECT
scott@luckypennypdx.com
503.686.1497

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